ASK THE EXPERTS CALL RECORDINGS

Explore our full archive of Ask the Experts calls—packed with strategies, insights, and practical tips to grow your coaching business. Use the search bar to quickly find calls by keyword or filter by main topic to zero in on what matters most to you.

Each call includes a quick summary so you can find the right session fast.

Get Your First Client

Get Your First ClientLead GenSales + Closing

Master the Magnetic Factor

This Get Your First Client call introduces the Magnetic Factor, a relationship-building framework that helps coaches become clearer, more familiar, more trusted, and more effective at inviting prospects into the right next step. BJ and Karl show why clarity, consistency, better questions, and simple invitations are what make business owners lean in before a strategy ever has the chance to work.

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Get Your First ClientLead GenSales + Closing

Pass the Gas Station Test

This Get Your First Client call teaches coaches how to explain what they do with clarity, confidence, and curiosity. BJ introduces the Gas Station Test and a simple formula coaches can use to create stronger intros, bios, networking lines, and sales conversations that lead naturally to coffee, the simulator, or a full assessment.

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Get Your First ClientLead GenPAS

Create Consistent Client Conversations

This Get Your First Client call shows coaches how to create consistent messaging across conversations, social posts, simulator walkthroughs, and assessments. BJ demonstrates how to use the Jumpstart 12 book, AI Coaching Dojo, Social Sal, FBS social planner, and industry strategy guides to build content and conversations that connect business owner stress back to profit acceleration.

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Get Your First ClientPASSales + Closing

Use the $97 Test Drive

This Get Your First Client call introduces the $97 Test Drive, a simple way to lower the barrier for prospects and create early coaching momentum. Coaches learn how to approach businesses already spending money on ads, use the simulator and assessment as the next step, and ramp clients into full coaching through value, accountability, and the business operating system.

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