ASK THE EXPERTS CALL RECORDINGS

Explore our full archive of Ask the Experts calls—packed with strategies, insights, and practical tips to grow your coaching business. Use the search bar to quickly find calls by keyword or filter by main topic to zero in on what matters most to you.

Each call includes a quick summary so you can find the right session fast.

Mindset + Productivity

Get Your First ClientLead GenMindset + Productivity

Race Toward the No

This Get Your First Client call helps coaches reframe rejection as part of the process. Craig shares a new client win from a prospect who seemed uninterested at first, Jacob shares momentum from joint ventures, and BJ teaches coaches to chase and track their first 25 no’s so they can build confidence, improve their conversations, and stop letting rejection slow them down.

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Get Your First ClientLead GenMindset + Productivity

Build Your Weekly Client Plan

This Get Your First Client call helps coaches build a simple weekly plan for getting clients. BJ explains how no plan creates decision fatigue and overwhelm, then walks through a planner that tracks goals, conversations, simulations, assessments, and next actions. The call also includes new client wins, reminders about Exit Acceleration and Launch Factory, and a strong push to create momentum through consistent meaningful conversations.

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Get Your First ClientMindset + ProductivitySales + Closing

Create the Bridge Session

This Get Your First Client call shows coaches what to do after a prospect says yes. BJ teaches the bridge session, a first coaching conversation designed to create readiness, curiosity, clarity, and excitement before moving into strategy. The call also covers how to finish the assessment baseline, avoid overwhelming the client, position yourself as the guide, and choose early quick wins that turn possibility into profit.

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Get Your First ClientMindset + ProductivitySales + Closing

Use the Trust Ramp

This Get Your First Client call introduces the Trust Ramp, a low-risk way for newer coaches to get their first few paying clients. BJ shows how to anchor the normal coaching fee, offer the first 30 days as a gift, charge $97 to offset software, and ramp into the full monthly investment while building trust, client wins, and the coach’s own confidence.

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Ask The ExpertLead GenMindset + Productivity

Launch the Non-Franchise Franchise

This Joint Ask the Expert call introduces The Launch Factory as a practical path for helping people start businesses with franchise-style structure and none of the traditional franchise strings. Karl, RJ, Scott, Lori, and the group also discuss creation versus elevation, growth versus scale, identity, sales delivery, prioritization, and why the strongest coaches keep showing up even when a deal says no.

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