Ask The Experts Call Recordings
Explore our full archive of Ask the Experts calls—packed with strategies, insights, and practical tips to grow your coaching business. Use the search bar to quickly find calls by keyword or filter by main topic to zero in on what matters most to you.
Sell the Board on the Value
This Joint Ask the Expert call shows coaches how to resell value when a board, partner, or decision-making group needs to approve the work. Karl coaches James through a board-level presentation challenge, then helps Lori and Mark think through bank, lender, and merchant partnerships built around one clear idea: help business owners become more profitable, and the partnership becomes much easier to justify.
Pass the Gas Station Test
This Get Your First Client call teaches coaches how to explain what they do with clarity, confidence, and curiosity. BJ introduces the Gas Station Test and a simple formula coaches can use to create stronger intros, bios, networking lines, and sales conversations that lead naturally to coffee, the simulator, or a full assessment.
Win the Coffee Before the Close
This Workshop Wednesday teaches coaches how to win trust before the close by using a relationship-first coffee process. Gary shows why coaches should stop pitching too early, wait for the business owner to ask what they do, then use the simulator as a simple demonstration that leads naturally to an assessment.
Become the Business Operating System
This Joint Ask the Expert call shows coaches how to strengthen sales conversations by building relationships first, then using the simulator and operating system to demonstrate value. Karl covers JV relationships, business brokers, high-value prospects, rapport, staffing problems, and the three “bombs” coaches should have ready before important conversations.
Create Consistent Client Conversations
This Get Your First Client call shows coaches how to create consistent messaging across conversations, social posts, simulator walkthroughs, and assessments. BJ demonstrates how to use the Jumpstart 12 book, AI Coaching Dojo, Social Sal, FBS social planner, and industry strategy guides to build content and conversations that connect business owner stress back to profit acceleration.
Build Premium Coaching Offers
This Workshop Wednesday shows coaches how to build premium offers for premium clients by increasing the capacity behind the offer. Courtney explains that higher fees only become believable when the coach can diagnose bigger problems, deliver stronger outcomes, prove value, and support implementation at a higher level.