BS Remover: Diagnosing Business Blind Spots
Call Date
Primary Topics
Call Description
In this Ask the Expert session, Howard unveils the “BS Remover” (Blind Spot Remover) diagnostic—a new framework for surfacing the hidden issues that hold business owners back. The training covers common blind spots (like the sales mirage, price anxiety, and the self-employment trap), how to use the diagnostic as a pre-PAS conversation starter, and ways to tie these insights directly to PAS solutions. Breakout rooms focus on simulator practice, lead generation, sales conversion, fulfillment, and advanced PAS role play, with coaches sharing actionable feedback and strategies for client success.
Why this call matters
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Equips coaches with a new tool to uncover and address client blind spots before running a PAS.
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Provides a checklist for both business owners and coaches to self-assess and identify hidden profit leaks.
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Demonstrates how to connect blind spots to actionable PAS solutions for greater buy-in.
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Reinforces the importance of implementation and accountability for client results.
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Shares real-world examples and peer feedback on using diagnostics in practice.
Key Points:
- Introductions & Good News (00:00–14:30) – Welcoming new members, sharing wins, and setting a collaborative tone.
- BS Remover Diagnostic Overview (15:00) – Howard introduces the concept of “blind spot remover” as a pre-PAS tool.
- Common Business Blind Spots (16:23–21:53) – Sales mirage, hidden toll booths, phantom ideal customer, price anxiety, self-employment trap, and overreliance on one customer.
- Crowdsourced Blind Spots (22:43–28:24) – Coaches share additional blind spots: shiny object syndrome, lack of CRM, ignoring KPIs, perfectionism, and more.
- Connecting Blind Spots to PAS Solutions (28:25–29:18) – How to use the diagnostic to bridge client pain points to PAS-driven outcomes.
- Diagnostic Walkthrough (35:14–38:24) – Using the checklist for both clients and coaches; interpreting scores and next steps.
- Implementation & Accountability (49:44–53:08) – Strategies for ensuring clients actually implement recommendations and see results.
- Sales Conversion Breakout (53:23–55:58) – Focusing PAS presentations on client pain points, not just software features.
- Simulator & PAS Practice (57:19–59:04) – New coaches practice simulator sessions, learn to let clients select their own numbers, and refine follow-up strategies.
- Wrap-Up & Next Steps (59:14–59:36) – Announcements and encouragement to join upcoming calls.
Key Takeaways:
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Use the BS Remover Diagnostic before PAS to surface hidden obstacles and set the stage for deeper conversations.
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Tie Blind Spots Directly to PAS Solutions for greater client buy-in and clarity.
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Let Clients Drive the Numbers in simulator sessions to increase engagement and realism.
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Always Ask About Implementation Plans—don’t assume clients will execute on their own.
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Focus PAS Presentations on Pain Points, not just features.
Notable Quotes:
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“Blind spot remover basically is how you solve these problems that the clients have.”
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“No doesn’t necessarily mean no. It means not now, maybe later.”
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“If it doesn’t get done, there’s going to be no results—and if there’s no results, you’re not going to have a client for very long.”
Action Steps from the Call:
- Download and use the BS Remover Diagnostic with every new client before running a PAS (see 15:00–38:24).
- Review your own coaching blind spots using the checklist and address any gaps.
- In simulator sessions, let clients input their own numbers, then adjust for realism (57:19–58:50).
- Always clarify how clients will implement strategies and who will be responsible (49:44–53:08).
- Refocus PAS presentations on the client’s top pain points and risk reversals (53:36–55:58).
Resources & Tools Mentioned:
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BS Remover (Blind Spot Remover) Diagnostic – Checklist for surfacing business and coaching blind spots before PAS.
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Profit Acceleration Software (PAS) Simulator – Used for client diagnostics and value demonstration.
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Manus AI Tool – For research and marketing analysis support.
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Live Event Strategies – Creative approaches for lead generation and engagement.
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PAS Report – Visual, client-facing summary to drive follow-up meetings.
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